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​Digital entertainment – Africa’s next disruption

Ngozi Madueke – Dozie


Ngozi Madueke – Dozie , General Manager of iflix West Africa will be joining a panel of industry -leaders on a webinar hosted by the Mobile Ecosystem Forum (MEF ), a global trade body addressing issues pertaining to the broadening mobile environment.

iflix is the world’s leading entertainment service for emerging markets, offering users unlimited access to thousands of TV shows , movies and more . With a vast selection of everyone’ s favourite comedies, drama , K- drama , Turkish drama , Bollywood, Nollywood, cartoons , movies , live sports and more from Hollywood , The UK , Asia , The Middle East and Africa , iflix places the entertainment people want at their fingertips to either stream or download . For one low monthly fee , iflix subscribers can watch on their mobile phone , laptop, tablet or TV , wherever, whenever.

According to The Guardian , the webinar, dubbed The Future of Digital Entertainment in Africa , will take place on the 15th of February at 17: 00 WAT. The forum will discuss video streaming , social media and the rise of the African entertainment ecosystem in driving exciting new business models across the continent, leapfrogging Western markets.

The panel, consisting of other key influencers – Antos Stella (Content Connect Africa ), Peter Verkade (Unitel ), Thabiet Allie (Music , Tencent Africa ) and MEF ’ s Tim Green will discuss a variety of interesting topics including:

  • Building new revenue streams across the mobile ecosystem
  • The opportunities through VOD /streaming , local content , mobile payments / wallets /direct carrier billing
  • What can Africa learn from the rest of the world and what can the rest of the world learn from Africa ?
  • The challenges – Cost of data , regulation, disposable income & access to content – ready devices
  • Localisation in Africa – the iflix Strategy

As a global company , iflix has access to top notch technology and a global success story that cannot be matched . What makes iflix continue to win in its local markets however, is its ability to infuse the right amount of local flavor into its marketing , content and product to suit the tastes of each market .

People should have the freedom to “ play ” in whatever language or pace that they choose to . iflix is a company that thinks global but acts local. Goodbye standardization, hello iflix !

Take part in the webinar by registering here.

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